Entertainment and Gaming Research Association (EGRA)
We are a non-profit organisation dedicated to the study of entertainment and gaming, including esports and video games, sports, music, media entertainment and the arts. Our mission is to promote academic research and to serve as a think tank for relevant industries in Japan and internationally.
We bring together researchers, practitioners and policymakers to advance understanding of how content shapes culture, economies and technology within the dynamic global content industry. To support this aim, we have established five key areas of research.
Five Research Area
We decide to categorize “Entertainment and Gaming” into the following five sectors:
1. Esports and Video Games
2. Sports
3. Arts
4. Media Entertainment
5. Music
We seek to promote academic research on the ‘contents industries’, which have long been recognised as an important field in Japan. In order to enhance human welfare and wellbeing, it is essential to adopt an ‘entertainment’ perspective across these five sectors.
